Social Media Management
Your brand’s official platforms need to produce relevant and engaging content, and at times when your audience is online to view it.
We aim to provide the perfect social media management strategy to meet and exceed your expectations. Engaging with your audience on social media is vital, on average, people spend 2 hours and 25 minutes on social media each day. A recent Sprout Social study found that 89% of consumers who follow a brand will make a purchase from it.
For 48.2% of millennials aged 25 to 34 years old social media is the primary channel for brand research, and with 86% of consumers preferring a brand that’s authentic and honest on social media, we’ll make sure to always have you brand’s values as an utmost priority.
We offer social media management services for businesses of all sizes, if you’re interested in having us manage your social media platforms please get in touch to discuss your needs, we will provide a tailored service for you and your business needs.
Social Media Marketing
Facebook is the most widely used social media channel with over 2.74 billion monthly active users, with targeted ads you can reach your ideal customer with optimised messages.
To get you the most return on your ad spend we distribute your Facebook ads across three categories: audience building, offer promotion, and retargeting.
Audience-building ads should educate your potential customers about your products or services and encourage them to engage with your brand. Offer promotion ads promote your products and generate conversions, they should be around 60% of your budget. Finally, retargeting ads will retarget people who have visited your online store, thanks to your previous ad campaigns. Over time, you can increase your retargeting, but need a constant stream of new people interested in your store.
While Facebook is the biggest social network, there are other options to consider when you are marketing your business online.
Instagram, LinkedIn Twitter, Snapchat, TikTok, Messenger, and WhatsApp are all still viable channels to reach your audience with your advertising efforts.
After following a brand on social media, consumers continue to engage in various ways. Ninety-one percent visit the brand’s website or app, 89% will buy from the brand and 85% will recommend the brand to a family or friend.
In 2020, 86% of B2B organizations outsourced content creation and 30% outsourced content distribution. With vast experience in both content creation, and distribution, we can help your business succeed on social media.